Brand Design
A brand story is told through visual elements and messaging. These elements are designed in collaboration to create a cohesive brand strategy. Brand elements start with three basic items:
logo design - to represents your company and the personality of your brand
brand kit - complete with colors, fonts, and messaging used consistently to tell your story
marketing materials - physical and digital collateral used as a leave-behind piece or used in the sales and business process to continually tell your brand story
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Logo Design.
Your logo is one of the first things customers see. Make sure it conveys your brand and your personality. Logo design starts with a conversation about your ideal customers and about your company.
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Brand Kit.
More than just a logo, a brand kit includes fonts, colors, and mascots, etc. Everything you need to ensure your brand and messaging stays consistent across your platforms.
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Marketing Materials.
After you have your logo and your branding kit, we can help you build the marketing collateral that you need to get your client’s attention - one-pagers, business cards, stickers, certificates, brochures, etc. Let us help you tell your story.
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Brand Photography.
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Website Creation.
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Process Improvement.
Highlighted customers
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![Coastal Swim Academy logo design]()
Coastal Swim Academy
Logo design, brand kit, and marketing collateral customer.
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![The Nourished Nest branding and logo design]()
The Nourished Nest Therapy & Consulting
Logo design, brand kit, and marketing collateral
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![branding and logo design]()
Wild Rose Photography
Logo creation
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![branding and website creation]()
Metis Advisors
Branding kit and marketing collateral
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![branding and logo design]()
Kelli Stallings Photography
Logo creation
The Process
Listen & Understand
It starts with a conversation regarding your brand and company. This conversation will be brief and will be followed by a few questions. This conversation is designed to pull out the personality of your company and organization. During the conversation, we will discuss ideas on colors you are inspired to, logos you are drawn to, and images you want to convey to your users and clients.
2. Options
After our initial branding conversations, I will present a few options for color pallets, logos, and/or design themes. These options might be similar or might be vastly different. The closeness will depend on our previous conversations and the specificity of your vision. From these options, we will nail down which direction we want to go. Then we will start to design and refine the element needed to tell your story.
3. Refinement
After the options are reviewed and decided upon, there is still work to be done. The themes, messages, and options selected will be applied to the elements and the designed products will be completed. There are still refinements and changes that will need to be made. Weekly (or more) updates will be made as the final design and products are completed - breathing life into your dream.